Launch Tech Blog
Get your launch ready!
How to Use Pre-Launch Content to Supersize your Launch
If you have an online business and are hoping to launch a course or membership, it can be tempting to think you can just send out one email to the world telling them your product is for sale and that you’ll be successful beyond your wildest dreams. Unfortunately,...
What is an Optin, Freebie or Lead Magnet?
What is an Optin, Freebie or Lead Magnet FOR? So you’re building an email list. Way to go - as you know, that’s the #1 thing every business needs! We need to talk about how you're going to get people on that email list. People protect their email addresses more now...
Case Study: Executive Coach Launching a Summit
Josée is an executive coach who was planning to launch a summit. The summit date was rapidly approaching and the launch components had not been identified nor completed. Emails weren’t written, there were no landing pages (nor was there copy for the landing pages...
What Do You Need for an Online Launch Campaign?
5 Steps for Stressless Online Launch Campaign Build your email list Before launching a group program, membership or course, you want an engaged email list. The best way to get people on that list is by offering them something amazing free of charge (often called a...
How to Create a Sales Funnel with ActiveCampaign + Leadpages
When you have an online business, you’ll hear a lot about funnels. Sales funnels, conversion funnels, lead gen funnels. Let’s take a closer look at sales funnels. How to create a sales funnel Critical to the process of creating any funnel online is to actually...
Types of Launches and the Tech You’ll Need for Each
Everyday I hear of a new way someone is doing a launch online. Three-part video series launches, once the gold standard, are now merely one of the ways to launch a course or membership online. Each type of membership has specific requirements when it comes to...
Stu McLaren’s Tribe Review: Why You Should (or Shouldn’t) Take It
Creating an online course is no longer a new idea, and lots of online marketers have courses on how to create your own online course. (Pretty meta, eh?) Courses that teach how to put together a successful online membership, however, are more rare. Stu McLaren’s Tribe...
How to Integrate ActiveCampaign with a WordPress Website
You've set up your email service, but how do you integrate Activecampaign with a Wordpress website? Well, it turns out there are two different ways to add ActiveCampaign to Wordpress! How to integrate ActiveCampaign with a Wordpress website using the Wordpress plug-in...
What to Do After You Launch Your Course or Membership
The webinars are over, the questions have all been answered and the cart is closed… but now that it’s all over, you’re wondering what to do.... What to Do After You Launch Your Course or Membership A lot goes into an online launch. There are emails to write, landing...
How Long Should Your Cart Be Open For a Product Launch?
How long should your cart be open for a product launch? It’s an important question to ask when in the launch planning stage but, like most pieces of a launch, the answer will depend on your audience and your list. The period of time when your cart is open during a...
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What Do You Need for an Online Launch Campaign?
5 Steps for Stressless Online Launch Campaign Build your email list...
How to Create a Sales Funnel with ActiveCampaign + Leadpages
When you have an online business, you’ll hear a lot about funnels....
How to Launch an Online Course
The process of launching an online course is more than just creating...
Which Software Do You Need to Build and Grow an Email List?
It’s all about the list - the email list. If you’ve been hanging...
Your Most Important Launch Tool: an Engaged Email List
This post is part of a series on The 7 Tools You Need You Need to...
The 7 Tools You Need to Launch Online
Launching a new product or service online seems like an easy enough...