by Tracie Shroyer | Aug 25, 2021 | List Building, Software & Tech
Landing pages, also often called squeeze pages, lead capture pages or opt in landing pages, are the place where someone “lands” when they click a link to opt in for your free offer. Landing pages capture email addresses and often other information from people in...
by Tracie Shroyer | Aug 11, 2021 | List Building, Software & Tech
Every business has a sales funnel whether they realize it or not. A way to take people who’ve heard about their product and turn them into a paying customer. Although they often have different names when talking about traditional businesses, like pipeline, or client...
by Tracie Shroyer | Jul 14, 2021 | List Building
What is an Optin, Freebie or Lead Magnet FOR? So you’re building an email list. Way to go – as you know, that’s the #1 thing every business needs! We need to talk about how you’re going to get people on that email list. People protect their email addresses...
by Tracie Shroyer | Jan 14, 2021 | List Building, Tech Tip
Ready to migrate from MailChimp to ActiveCampaign? Maybe you’ve outgrown MailChimp, maybe you’re frustrated with the lack of support for the basic levels, or maybe their terms of service have got you thinking you need to make a move. All are valid reasons for making...
by Tracie Shroyer | Dec 31, 2020 | List Building, Tools
The list. It’s how online businesses live and die – the size and engagement of their email list. After all, if you don’t have a way to communicate with people about your products, it’s pretty hard to get them to buy from you. There are a lot of services that...
by Tracie Shroyer | Dec 9, 2020 | List Building, TIme to Launch
What’s Included in a Launch Email Sequence? Email automations for launching are one of the more involved types of email sequences that exist. Depending on how long a launch is, and what’s involved, launch sequences can be 30 emails or more. It sounds like a lot, but...
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