by Tracie Shroyer | General, Launching Online, Tools
You’ve got an amazing lead magnet that people are dying to receive. You’ve created a beautiful landing page where people can give you their name and email address in exchange for your freebie. You’ve written a powerful follow-up sequence in your email service provider...
by Tracie Shroyer | Launching Online, Software & Tech, Tools
More people than ever are finding ways to launch courses and memberships online. It makes perfect sense. Collectively, the people of the world have more knowledge now than they’ve ever had in the past and offering a course online is a terrific way to share that...
by Tracie Shroyer | List Building, Tools
Lead magnets and landing pages – two very different things that both start with “L” are used together and, thus, are often confused with each other. So let me explain the difference between a lead magnet and landing page and when you’d use each. Before we get...
by Tracie Shroyer | Tech Tip, Tools
When setting up a sales funnel online, one of the things people most often forget is that it is a sales funnel. They forget to set up a way for people to pay for the offer. And, while this seems easy, it used to be that a separate shopping cart and payment processor...
by Tracie Shroyer | List Building, Tools
The list. It’s how online businesses live and die – the size and engagement of their email list. After all, if you don’t have a way to communicate with people about your products, it’s pretty hard to get them to buy from you. There are a lot of services that...
by Tracie Shroyer | Tools
The easiest way to build an email list is to start out by offering a freebie to potential subscribers. The key to good freebies is to make them really valuable to your followers, while at the same time not spending too much time or money on your end creating them. It...
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